Thursday, October 12, 2017

STAR WARS The LAST JEDI Trailer Trick Did Not Work For ESPN/ABC


So I'm sure, being the marketing guru's that they are, that Disney had hoped that if they premiered the first movie trailer for Star Wars: The Last Jedi during the halftime of Monday Night Football, that it would probably give it a boost.


I mean for what other reason would you premiere a trailer from this genre during a sporting event? Then, there was, what I suspect, more trickiness on their part, when

1) Mark Hamill tweeted a few weeks back to keep an eye out for something on October 9th, then deleted the tweet.  Riiight. A deleted tweet is just a hollow action and it was probably another marketing idea/scheme.

2) Rian Johnson released some well-timed statements on October 9th saying that the trailer may contain too many spoilers for some and to avoid the trailer if you don't want spoilers.

But if anyone knows anything about spitting out spoilers with their trailers, it's definitely Disney. They KNOW that most people eat up spoiler-like details about movies and there's only a relatively small subset of humans that would rather avoid trailers so they can watch a movie completely fresh. I've seen it too many times from them, where they let out 'would have been awesome surprises' in a movie, in their early trailers, then pummel the crap out of the public with more and more spoiler-like details in the months leading up to a tent-pole release.

So when Rian made that statement, I chuckled. And having the trailer premiere during MNF, well, I figured they were trying to catch both 'genre' of TV fans, plus, who doesn't love some kind of crossover to suck in new fans, right?

But...


Sunday, October 8, 2017

Hollywood Says ROTTEN TOMATOES Ruined The Summer Box Office


So "Hollywood" had themselves a mediocre summer box office performance. OK, mediocre is an understatement. It's been said they had the worst box office performance in 20 years.

But... rather than own it by admitting that sequels have sucked or that reboots, sorry, reimaginings and just plain crap movies, certain parts of the industry have decided that Rotten Tomatoes is the problem and not the studios and distributors putting out crap.

Some persons say that Rotten Tomatoes ( RT ) as the source of the destruction of their business with their scoring system that accumulates a score via a slew of professional critics. The other argument is that RT allows blogs in as part of that scoring system.

Let's be honest here... first up...

One film quoted as proof of the summer's fail was the lackluster performance of Transformers: The Last Knight. But if you recall a review I did, the editing was lazy crap and Michael Bay could give a shit about the franchise fans. But yet, it's RT's fault? Right.

Then there's this bit about including blogs in their review scoring system.

Let's be frank again...  professional critics have a specific set of criteria to judge a film against. Or it sometimes feels like they're only writing to themselves about a film, without taking the fan into consideration.

There's a reason I started a popcorn movie scoring system alongside the dramatic movie score. It's because you can't rate an excellent dramatic film on the same scale as the popcorn crap like Baywatch and Transformers and the like. But yet, they do, turning a blind eye towards what the movie fans are looking to digest.


PACIFIC RIM UPRISING - Trailer, Synopsis & Thoughts


The Pacific Rim sequel, Uprising, has had its first trailer released and the outline of the film also put out there by Legendary Pictures.

The film is directed by Steven D. DeKnight, whose resume of products I've more or less enjoyed - He's produced Angel, Smallville, Dollhouse, Starz' Spartacus, & Marvel's Daredevil. He wrote quite a few Buffy the Vampire Slayer episodes, so I like his work.


But after seeing the trailer, I am a bit worried how it feels like it has a completely different tone than the first one. Sure, DeKnight might be making it want to stand out from the first one. But this music did not feel right. But I am biases. I loved the score from the first film.

Boyega seems to be a very very different character in this film than in Star Wars The Force Awakens. And that feels very promising that he isn't one of those that gives you the same presentation from one film to the next.

Be it as it may, even though most sequels tend to fall short of moviegoers expectations, and rightfully so, (for example, The Kingsman sequel fell flat for me.), I'm not going to hold my breath, but I can hope that if this is anywhere near as fun as the first one, then it will be fine by me!

With that said...

"The globe-spanning conflict between otherworldly monsters of mass destruction and the human-piloted super-machines built to vanquish them was only a prelude to the all-out assault on humanity in Pacific Rim Uprising. 
John Boyega (Star Wars: The Force Awakens) stars as the rebellious Jake Pentecost, a once-promising Jaeger pilot whose legendary father gave his life to secure humanity’s victory against the monstrous “Kaiju.”  Jake has since abandoned his training only to become caught up in a criminal underworld.  But when an even more unstoppable threat is unleashed to tear through our cities and bring the world to its knees, he is given one last chance to live up to his father’s legacy by his estranged sister, Mako Mori (Rinko Kikuchi)—who is leading a brave new generation of pilots that have grown up in the shadow of war.  As they seek justice for the fallen, their only hope is to unite together in a global uprising against the forces of extinction. 
Jake is joined by gifted rival pilot Lambert (The Fate of the Furious’ Scott Eastwood) and 15-year-old Jaeger hacker Amara (newcomer Cailee Spaeny), as the heroes of the PPDC become the only family he has left.  Rising up to become the most powerful defense force to ever walk the earth, they will set course for a spectacular all-new adventure on a towering scale. 
Pacific Rim Uprising is directed by Steven S. DeKnight (Netflix’s Daredevil, STARZ’s Spartacus) and also stars Jing Tian, Burn Gorman, Adria Arjona and Charlie Day."
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There are other sub-stories peppered within -

-This movie takes place 10 years after events in the first film.
-The two scientists when their own ways after events in the first film, Gottleib stayed with the PPDC while Geiszler went into the private sector.
-Some sectors of the public are now building their own Jaegers.

And a few other details like how the Kaiju have developed or evolved and what not. If you look carefully at the trailer, you'll see it there.

Here's hoping that when the film comes out in March of 2018, it won't be a disappointment! I don't think it will, unless you believe all the self-professed industry experts making wild guesses on what the film will be like.

{ https://www.youtube.com/watch?v=fUjicxMPDzs }

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Sunday, October 1, 2017

HAWAII FIVE-0 Season Eight Premiere Review


I just caught my DVR'd version of the season premiere of Hawaii Five-0. and I had to scribble out this review.

During the episode, they've established Dano and Steve's exit strategy business venture in the form of a restaurant.

We established that Grace Park and Daniel Dae Kim's characters were off on the mainland or wherever, so they were quickly dismissed without getting killed off.


We had a computer geek orchestrate the jail break of a crazy arsonist, who the team had to chase into a fire storm.

We saw the introduction of Meaghan Rath into the team.

And then, in the third act of the episode when all looked hopeless and lost, the team trapped in a raging wild fire, McGarrett runs off into the burning forest, flags down a large fire chopper, then, after commandeering the chopper, shows up at the cabin his team is in, drops four fire hoses to them, and instead of grabbing tight and lifting out his friends, he has them tie the hoses around and under the house and he airlifts the entire cabin out of the fire.

And right there, in the first episode of season eight of Hawaii Five-0, CBS has JUMPED THE SHARK.

INHUMANS Premiere, Debuted As Expected


I just powered through the new Marvel show, Inhumans series premiere, and I have to say, if I actually went out and paid money to see it in theaters (which I'm not that much of a dupe), I would have been pretty pissed.

Then again, critics destroyed the TV movie before it hit theaters. (How's that for an oxymoron statement?) In addition, the title barely has any studio support, if you use the IMDb page for the show as any kind of hint. I mean, wow, did they call the parking attendant to come in and type a single sentence to describe the franchise? WTF? Somebody in the upper offices does not like this franchise, at least that's what it looks like form here.


But as a TV show, it was tolerably boring and the ratings showed it, since it premiered on a Friday night, it barely pulled in 4 million viewers. And why would it? It's a Friday night. But industry experts expected ABC to put it there because of the horrible reception it got in its previews and reviews. Even in this day and age when so many people watch things after the fact on DVRs or streaming offerings, the night of the week a show airs is still important.

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The Inhumans story line covers the royal family that gets ousted from their throne and ends up on Earth. But the first hour is the royal family drama, taking place in their city, on the moon. Then as the disconnected Marvel story starts to develop, and the evil brother starts to attempt to kill the family, they get themselves teleported to different locations on Earth, so now they have to find each other.

But before that happens, we have to experience each of their own experiences, while on Earth, the place that, as we've seen in Agents of SHIELD, the humans do know about the Inhumans.


KUNG FU Remake was Inevitable; Other Remakes and Renewal News


Tis the era where networks are grabbing at straws that worked from the past, and so it continues... But this time, I might like this attempt at a remake... At least I can hope, right?

FOX is looking to reboot the 1970s series, Kung Fu. The show that starred David Carradine as Kwai Chang Caine as he travelled the old west of the United States, looking for his brother, all the while using his wisdom and skills to right various wrongs and kick some unsuspecting ass.

In this re-envisioned version, produced by Arrow co-showrunner Wendy Mericie and Greg Berlanti, this latest version will focus on Lucy Chang, a Buddhist monk and kung fu master who travels through 1950s America searching for the man who stole her child.

Well, we'll see how this one does, but so far, I've like pretty much everything Berlanti has done for the television landscape. And I did enjoy the original, so we'll see.

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Another rebmake...  I mean revival: ABC is toying with the idea of rebooting Get Christie Love, a show I have never heard of, ever. But apparently it's an old movie that turned into a one-season hit of a police crime solver.

Things must be getting desperate if they're looking at shows that never made it past one season, back in 1974!

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Marlon got renewed for a second season by NBC.

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FYI:  Rolling Stone: Stories From the Edge will air on Monday, Nov. 6 and Tuesday, Nov. 7 on HBO!

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Young Sheldon had started its season on a preliminary kind of situation with just a few episodes ordered by ABC, but it had such a good premiere that they ordered an additional nine episodes, on top of the original 13 already ordered.

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As you are more than likely aware, Hugh Hefner passed away. And of course, the humor started circulating about the man who made sexy girls nextdoor popular. But I must say, of all the humor out there, there two best memes I saw was one that said that it was classic Hugh Hefner, who passed on a Wednesday...  Hump Day.

The other insightful meme was a picture of Hugh, surrounded by about hundred Playboy Bunnies, and the quite said, if they say he's in a better place, THEY ARE WRONG!

(I know, I usually don't do gallows-type humor, but this seemed poetic.)
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